Rohner disciples for Media Sales
Remodeling Hanspeter Rohner, CEO of PubliGroupe, is filling the management of the new Media Sales division with younger PubliGroupe insiders.
Remodeling Hanspeter Rohner, CEO of PubliGroupe, is filling the management of the new Media Sales division with younger PubliGroupe insiders.
As you know, PubliGroupe is undergoing a major reorganization as of 2008. The group will now be organized according to activities and no longer primarily according to geographical criteria. Print and online marketing worldwide will therefore now be bundled with the marketing of cinema, radio, websites, TV, AdScreen and mobile - in the largest new division "Media Sales". Niche activities, such as the marketing of in-flight media, will be housed in the "Custom Publishing" division. In the "Search & Find" division, PubliGroupe primarily subsumes the marketing of the White and Yellow Pages. And the "Marketing & Digital Services" division is responsible for e-consulting and advising advertising clients. PubliGroupe CEO Hanspeter Rohner had already appointed the four division heads before the summer break: Media Sales will in future be headed by Robert Schmidli (57), Custom Publishing by Monica Woo (42), Search & Find by Jean-Pascal Michel (47) and Digital & Marketing Services by Thomas Kaiser (41). The industry here in Switzerland has been waiting with bated breath to see how Schmidli and Rohner will organize and staff the Media Sales division, PubliGroupe's core business. This has now been clear since August 21:
Media Sales will comprise the four operating divisions Switzerland, Europe, Asia/Pacific and Americas and will be supplemented by the five Group staff divisions "Media Partners Relations & Marketing", "Business Engineering", "Strategy Development Media Sales", "Finance & Controlling" and "Human Resources".
Thomas Bargetzi (47), an independent entrepreneur with international management experience, will take over responsibility for the "Switzerland" division. In recent years, he has worked for Süddeutsche Zeitung in Munich and Europa-Fachpresse-Verlag, among others. Bargetzi currently works for PubliGroupe on a mandate basis.
Grace Palacios (48), previously CEO of Publicitas Latin America, will now head the "Americas" region. Anthony Turner (53) and Moritz Wuttke (42) will retain their current roles as heads of "Europe" and "Asia/Pacific" respectively.
The heads of the staff departments have been appointed as follows: Christian Gartmann (42), previously Head of Electronic Media at PubliGroupe, will take over "Media Partners Relations & Marketing". In his new role, he will be responsible for the entire marketing activities of Media Sales and for contractual relations with all media, as well as coordinating the international growth of cross-media activities.
"Business Engineering will be headed by Markus Bieri (41), previously CEO of Publiconnect. Bieri's new role involves aligning and developing processes and IT systems with the strategy of the Media Sales division and managing the portfolio of defined business engineering projects.
Lionel Flückiger (39) will be responsible for "Finance & Controlling" from January 1, 2008. Thierry Schmid (36) will take over the "Human Resources" division. And Tim Dührkoop (36) will now be in charge of "Strategy Development Media Sales". Flückiger, Schmid and Dührkoop have all previously worked for PubliGroupe.
He is pleased that the top management of Media Sales has been filled with younger people who "largely come from the company's own ranks", Rohner said. Over the next few weeks, "the development of sales structures for the Swiss market and decisions on future brand policy will be the focus of planning activities within Media Sales", said Rohner.
Markus Knöpfli
As you know, PubliGroupe is undergoing a major reorganization as of 2008. The group will now be organized according to activities and no longer primarily according to geographical criteria. Print and online marketing worldwide will therefore now be bundled with the marketing of cinema, radio, websites, TV, AdScreen and mobile - in the largest new division "Media Sales". Niche activities, such as the marketing of in-flight media, will be housed in the "Custom Publishing" division. In the "Search & Find" division, PubliGroupe primarily subsumes the marketing of the White and Yellow Pages. And the "Marketing & Digital Services" division is responsible for e-consulting and advising advertising clients. PubliGroupe CEO Hanspeter Rohner had already appointed the four division heads before the summer break: Media Sales will in future be headed by Robert Schmidli (57), Custom Publishing by Monica Woo (42), Search & Find by Jean-Pascal Michel (47) and Digital & Marketing Services by Thomas Kaiser (41). The industry here in Switzerland has been waiting with bated breath to see how Schmidli and Rohner will organize and staff the Media Sales division, PubliGroupe's core business. This has now been clear since August 21:
Media Sales will comprise the four operating divisions Switzerland, Europe, Asia/Pacific and Americas and will be supplemented by the five Group staff divisions "Media Partners Relations & Marketing", "Business Engineering", "Strategy Development Media Sales", "Finance & Controlling" and "Human Resources".
Thomas Bargetzi (47), an independent entrepreneur with international management experience, will take over responsibility for the "Switzerland" division. In recent years, he has worked for Süddeutsche Zeitung in Munich and Europa-Fachpresse-Verlag, among others. Bargetzi currently works for PubliGroupe on a mandate basis.
Grace Palacios (48), previously CEO of Publicitas Latin America, will now head the "Americas" region. Anthony Turner (53) and Moritz Wuttke (42) will retain their current roles as heads of "Europe" and "Asia/Pacific" respectively.
The heads of the staff departments have been appointed as follows: Christian Gartmann (42), previously Head of Electronic Media at PubliGroupe, will take over "Media Partners Relations & Marketing". In his new role, he will be responsible for the entire marketing activities of Media Sales and for contractual relations with all media, as well as coordinating the international growth of cross-media activities.
"Business Engineering will be headed by Markus Bieri (41), previously CEO of Publiconnect. Bieri's new role involves aligning and developing processes and IT systems with the strategy of the Media Sales division and managing the portfolio of defined business engineering projects.
Lionel Flückiger (39) will be responsible for "Finance & Controlling" from January 1, 2008. Thierry Schmid (36) will take over the "Human Resources" division. And Tim Dührkoop (36) will now be in charge of "Strategy Development Media Sales". Flückiger, Schmid and Dührkoop have all previously worked for PubliGroupe.
He is pleased that the top management of Media Sales has been filled with younger people who "largely come from the company's own ranks", Rohner said. Over the next few weeks, "the development of sales structures for the Swiss market and decisions on future brand policy will be the focus of planning activities within Media Sales", said Rohner.
Markus Knöpfli
