ADC Young Creatives Award off to a successful start
The new ADC Young Creatives Award kicked off on Wednesday with a warm-up event. This marks the start of the competition for up-and-coming talent, which will determine each year which three teams will represent Switzerland at the international contest in Cannes.
Wednesday, August 22, Studio Bellerive: Over 100 young creatives attended the warm-up event for the ADC Young Creatives Award. And thus the start of the young talent competition that will decide which three teams will represent Switzerland in the international contest in Cannes each year. The afternoon's program: Urs Schrepfer, Executive Creative Director at Advico Young & Rubicam, welcomed the young talents. Copywriter Johannes Raggio and Art Director Nadine Geissbühler talked about their experiences at the young talent competition in Cannes. Pius Walker, owner of the Walker advertising agency, presented his campaign for Amnesty International and Caspar Coppetti, Head of Strategy at Advico Young & Rubicam, briefed for the new Amnesty International campaign, which is the task of this year's competition.
The briefing can also be found at www.adc.ch/nachwuchs. The communication objective is to sensitize people to the issue of human rights violations and encourage discussion. The message that the campaign aims to convey: Human rights violations are not happening here, but they are happening now. The deadline for entries is October 15, with the award ceremony and party taking place on October 26.
The briefing can also be found at www.adc.ch/nachwuchs. The communication objective is to sensitize people to the issue of human rights violations and encourage discussion. The message that the campaign aims to convey: Human rights violations are not happening here, but they are happening now. The deadline for entries is October 15, with the award ceremony and party taking place on October 26.
