Coop newspaper with a new concept

Switzerland's largest weekly newspaper is now being published with a revamped layout. According to a press release, Coop's goal is to structure the paper more clearly and give it a more open layout.

 Switzerland's largest weekly newspaper is now presenting itself with a revised concept. According to a press release, Coop's intention is to structure the paper more clearly and make it more airy. The sections "Food&Drink", "Living&Enjoyment", "Shopping&Profit", "Children&Family" and "Leisure&Entertainment", which are more focused on the consumer world, are intended to improve the overview and reader service. The newspaper will also be supplemented with additional Internet offerings such as podcasts and photo shows. 2002 saw the last concept revision of the newspaper, which has been in existence for more than 100 years.

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