Award merger: ADC of Europe joins The One Club for Creativity
The ADCE merges with New York's One Club. The result is a non-profit organization that unites almost 10,000 creatives and companies from 74 countries. ADCE winners are integrated into the One Show's Global Ranking.
The ADC of Europe ADCE will become part of The One Club for Creativity TOCC. As the European branch of TOCC, ADCE will drive programs such as the Executive Creative Summit, the free One School Portfolio Program, and an expansion of Portfolio Night in Europe. It will also give ADCE the opportunity to expand its own programs, such as Creative Express and Agency Exchange, into the U.S., Asia and other regions.
"The merger of ADC of Europe and The One Club of Creativity creates a global platform for creativity," says ADC Switzerland. "Synergies of both non-profit organizations are used to create more visibility and relevance for the creative industries, to promote creative excellence on an international level, and to make national and European ideas and values visible worldwide.
Integration in TOCC ranking
In the future, ADCE award winners will be integrated into the TOCC ranking. The ranking thus becomes the leading global industry ranking for agencies, brands, works and creatives. It now combines points from the One Show, the global ADC Annual Awards, the ADCE Awards, One Asia Creative Awards, The One Club US Chapter Awards and the Type Directors Club TDC competitions.
The memberships and programs of the two organizations will remain in place. New benefits are to be created through the joint development of new programs.
