The Bern Marketing Day teaches how to defeat Goliath
The Bern Marketing Day on November 13, 2007, is themed «How to Defeat Goliath—or 10 Commandments for Achieving Great Things with Limited Resources.» Speakers include Urs Meier, DJ Bobo, Ulrich Gysi, and Gabriela Manser.
The motto of the Bern Marketing Day on November 13, 2007 is "How to defeat Goliath - or 10 commandments to achieve great things with few resources". Football referee Urs Meier will speak on the commandment "You should only dance to your own tune", Swiss Post CEO Ulrich Gygi will talk about himself and how he wants to remain David at heart, even if he is Goliath, and DJ Bobo will explain why you shouldn't bake small rolls. Other speakers include Markus Ryffel, Günter Netzer and Gabriela Manser. The conference will be accompanied by Harley Krohmer, Head of the Institute for Corporate Management at the University of Bern, and TV journalist Röbi Koller. The 11th Bern Marketing Day will take place at the Allegro Grand Casino Bern and will offer two additional networking platforms for the first time: Special VIP tables for six people and an after-event party for marketeers at the Du Théatre. The program and registration can be found on the Bmt.ch website.
