Sayhey extends contract with EHC Biel as film partner
The Biel-based agency has already captured a teaser, a documentary, a Christmas campaign, and other moments from EHC Biel on film—and remains on board as the hockey club’s official film partner.
This season, the Sayhey agency has captured intimate moments of EHC Biel and let the audience participate in the team's emotional journey up close. Now the collaboration is going into extension and the creative agency stays on as official film partner of EHC Biel.
Highlights include a playoff teaser, a documentary about goalie Joren van Pottelberghe's comeback, and a Christmas campaign. The playoff documentaries that chronicled the runner-up Swiss champions' journey full of authenticity also came from Sayhey. The footage shows the players and coaches in moments not normally available to the public.
