Michael Rohner becomes new Strategic Accounts Director at Teads
The media platform Teads appoints a new Strategic Accounts Director for Switzerland. He is responsible for the strategic orientation and is to modernize customer consulting in particular.
The global media platform Teads appoints Michael Rohner as its new Strategic Accounts Director Switzerland. The digital media expert comes from Ringier Advertising, where he was in charge of advertising sales for the Blick Group and was most recently responsible for marketing cross-media projects as Head of Special Sales. Rohner will assume his new responsibilities at Teads on May 1.
The hobby photographer learned his trade at the Swedish performance marketing platform Tradedoubler, founded by Spotify co-founder Martin Lorentzon, among others. Rohner then joined Ringier AG, initially as a key account manager. The company markets renowned Swiss news portals such as blick.ch and handelszeitung.ch.
In his new role, Rohner will be largely responsible for the strategic direction of Teads in Switzerland. In particular, he wants to modernize customer consulting and creatively develop successful advertising formats from a wide range of media channels into creative, attention-grabbing and scalable digital advertising offers.
