According to GEMI, TV is driving up advertising pressure

According to the Goldbach Electronic Media Index (GEMI), television was the main driver of advertising pressure growth in August. The internet data could not be data could not be released because some data suppliers did not deliver their sales in breach of contract. contrary to contract.

 According to the Goldbach Electronic Media Index (GEMI), television was the main driver of growth in advertising pressure in August. It increased by five index points to 393. Radio did not record any growth, but maintained its position at 257 index points, while teletext lost a further four index points and is now at 132. Electronic media ended the summer with an overall increase of three index points to 372. According to the Goldbach Media press release, Media Focus had to announce that, after the previous months, the data month of August 2007 could not be published and activated because some data suppliers did not deliver their sales in breach of contract. A solution is in sight in that the data for the month of September and retroactively also those for the months that were not included are to be published correctly.

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