Andy Was Right Takes Over Social Media for Wingo
Andy Was Right won over Wingo in a multi-stage pitch and is now supporting the telecommunications brand with the creation and implementation of social media content.
Wingo is fresh, cheeky and loud - but also honest, transparent and clear. These characteristics are now to be transferred to the social channels in collaboration with Andy Was Right. In addition, interaction with the community is to be increased. In a collaborative approach, Andy Was Right creates high-level content for Tiktok and Instagram. The agency will also become part of Wingo's social media editorial team and will contribute its expertise in regular creative sessions.
The 360° Content Powerhouse is designed to help Wingo platforms not only to be used, but also to be experienced by users. In addition to stories that are close to the users, the brand values are to be made better known and strengthened in the community.
