Publicis: Rob Hartmann becomes Executive Creative Director
A new creative director for Publicis: With Rob Hartmann, the agency is strengthening its creative department and gaining a new member for the executive board. He comes from Jung von Matt Limmat.
Editorial
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February 13, 2023
The agency am Stadelhofen strengthens its creative team with Rob Hartmann, who will be responsible for creative as Executive Creative Director and become a member of the Executive Board. Hartmann comes from Jung von Matt Limmat, where he also worked as ECD. He says of his new role: "From the very first meeting with Matthias (CEO Publicis Zurich) - or Metz as everyone calls him - it was clear to me that we were both cut from the same cloth. Sure, each in his own way. The infectious energy, the infectious euphoria, the admiration for good ideas, the positive and solution-oriented thinking. All commonalities that show me that we are burning for the same thing and that have led to a conscious decision for Publicis Zurich. Now it's time to bring this new energy to the whole agency. To make it perceptible everywhere. In the way we communicate with each other, in the way we meet in everyday life, in the way we develop ideas, in the way we approach clients, in the way we present ourselves and our work. How we create an attitude from this new energy and thus become unmistakable. And make Publicis an even more exciting place than it already is. With so much energy released, there's only one thing I can say: Let's get the journey started. Waiting has never been an option."
In Swiss advertising for 16 years
Rob Hartmann knows his way around Swiss advertising. He has been working here for 16 years and has found a second home in Zurich. His previous stations were Advico Young & Rubicam, Euro RSCG / Havas, Wirz and Jung von Matt Limmat. He has worked for almost all industries and for clients such as IKEA, Zalando, Ovomaltine, Touring Club Schweiz TCS, UBS, Credit Suisse, SonntagsZeitung, Mobiliar, Migros, SRF, Die Schweizer Post, EMMI, Ibis Hotels, Kinderschutz Schweiz and others.
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