Unilever: Carolin Weber appointed Head of Corporate Communications DACH
Carolin Weber, 37, is taking over as head of Corporate Communications and Corporate Affairs at Unilever in the DACH region and will join the leadership team. She succeeds Konstantin Bark, who has moved to Unilever’s global headquarters in London.
The personnel changes are taking place in the context of the global reorganization of the Group announced at the beginning of 2022. From now on, there will be an even stronger focus on the individual categories of the company and they will be managed as business groups with end-to-end responsibility. In this context, corporate communications is gaining in importance as a link between the business groups. One of the most important goals here is more agile, goal-oriented and transparent communication with all relevant stakeholders.
"With Carolin, we are gaining a proven communications expert with a good feel for people and issues," Stefan Pfeifer, managing director of Unilever in Germany, is quoted as saying in a statement. "For years, she has helped shape the political agenda for the company and convinces with her excellent understanding of the traditional as well as the digital media world."
Weber began her career at Unilever in 2009 in Customer Marketing in the UK & Ireland, moving to Hamburg in 2011. Since 2013, she has been part of the communications team for the DACH region, during which time she has built up issue management and been responsible for the company's sustainability agenda. In addition, she has designed and implemented numerous internal and external campaigns and thus played a key role in driving Unilever's reputation forward.
