Corpmedia creates Storyworld rock-solid data center for Bouygues
Corpmedia offers a glimpse into the work of Bouygues Energies & Services at ewl’s brand-new Stollen data center—and, with a video, creates a comprehensive library of evergreen content. The video about the rock-solid data center is available in 24 versions.
An innovative lighthouse project with charisma must also be appropriately staged - not least in order to fulfill its role as a reference object for product, image and employer branding.
More than 40 trades have built a data center for ewl Energie Wasser Luzern in the former civil defense facility in Lucerne's Wartegghügel. It is cooled with treated water from Lake Lucerne, and the resulting waste heat is used to heat the surrounding residential quarters.
Corpmedia's film focuses on the people involved and their work - authentically and personally. In their own words, those involved report on this outstanding project. The film team shot the scenes taking into account the ongoing construction site and in the sense of efficient post-production.
The result is a new Storyworld for Bouygues Energies & Services - a construct of a long film and various short versions. The comprehensive pool of evergreen content is suitable for landing pages, social media, product and company presentations, screens at POS or trade fairs, and much more. The concept enables Bouygues Energies & Services to present itself to different target groups and on diverse channels with an outstanding project.
Responsible at Bouygues: Katja Jäger (Head of Marketing), Dragan Zvonar (Project Management). Responsible at Corpmedia: Timo Wäschle (strategy, text, concept, voice over), Lars Badertscher (direction, edit), Marlan Rötlisberger (DOP).
