"Neoliberal Bullshit!" Woz with (anti-)image film
The Woz editors and publishing staff really did not expect such "neoliberal bullshit" when they had to give information in front of a film crew for a Woz image film.
"A commissioned film, how controversial can that be?" is what most of them must have thought when they volunteered to play themselves. Beautiful pictures from the open-plan office on the Limmat, a few questions about everyday editorial life, that was to be expected. But then everything turned out quite differently, and the media professionals of the Wolz collective started sweating for once.
So the result of a tour de force of filming is nothing less than the only real truth about Switzerland's largest media collective. It is the visual prelude to a completely revised corporate presentation of WOZ, which was launched just in time for the relaunch of woz.ch went live.
A pre-release on Twitter was met with enthusiasm, and the makers hope for similar reactions after the release on Facebook and YouTube.
Idea & Concept: Jovica, Aron Marty (docyard GmbH). Directed by: Jovica. Camera: Aron Marty. Production: Andi Bänziger (docyard GmbH). Provocateur: Mario Hipleh. Responsible at the Woz: Claudia Gillardon, Uğur Gültekin, Camille Roseau.
