Home Zurich lets Charles Nguela strike for Wingo
With a hammer campaign in the most literal sense, the Heimat Zürich agency is once again bringing comedian Charles Nguela into play for Wingo.
Heimat Zürich, together with Charles Nguela for German-speaking Switzerland and Alexandre Kominek for French-speaking Switzerland, is loudly calling attention to Wingo's latest offer. Until August 29, Wingo Swiss is available for life for the "hammer price" of 24 francs a month.
In terms of style, the campaign is in line with the previous campaigns designed with Charles Nguela. And also this time Charles was allowed to put his hammer comedy talent noisily in scene.
Produced various video formats with a cinema version, animated banners, posters, DOOH, static WB for social and co. and a radio spot.
Client: Wingo. Photo and film production: Sebahat Film + Foto Ltd. Photography: Dan Cermak. Media: Mediaschneider & Hoy
Responsible creative agency: Home Zurich AG08
