Commuter newspaper News is just as popular as .ch

 The new free newspaper News is just as well known in its launch phase as the free newspaper .ch was shortly after its launch and is similarly moderately well received. This was the result of a representative survey of 762 German-speaking Swiss conducted by the Demoscope opinion research institute. Demoscope wrote on Wednesday that 42 percent of the Swiss-German population surveyed spontaneously recognized the free newspaper by name around a week after its launch. This level of awareness is comparable to that of .ch shortly after its launch in September (38 percent).
A good third of respondents have already seen or read the commuter magazine. In the overall assessment of those who are familiar with News, it performs moderately like .ch: On a scale of one to six, the average rating of News is 3.7 - that of .ch was 3.5 shortly after its market launch.
The study also shows that a quarter of those surveyed are happy about the rapid increase in free newspapers. Another quarter, however, are annoyed by it. The remaining half of respondents are unperturbed by the increasing density of free newspapers.