Wemf: Fewer advertisements in November
Advertising revenue in Swiss daily newspapers fell by 3.5 percent in November to 105.99 million francs.
The volume of advertisements in Swiss daily newspapers fell by 3.5 percent to CHF 105.99 million in November, as reported by Wemf on Wednesday. While advertisements fell by 7.4 percent, job advertisements increased by 7.2 percent compared to the same month last year. The Sunday press recorded a 15.7 percent increase in advertisements. The financial and business press saw an increase of 17.4 percent.
The volume of advertising in the general press was 8 percent down on the previous year in franc terms. The specialty press and the trade press each recorded a 3.5 percent drop in volume.
The volume of advertising in the general press was 8 percent down on the previous year in franc terms. The specialty press and the trade press each recorded a 3.5 percent drop in volume.
