Winterthur city paper first published on Sunday

 Since Sunday, the Winterthur city paper no longer appears on Thursdays, but on Sundays as a free newspaper. In return, the weekly newspaper has increased its circulation more than tenfold from just under 4,400 to 46,000. The subscription fee of 150 francs no longer applies and the newspaper is distributed to all households in Winterthur (see
). Due to the new publication method, however, publisher Guido Blumer has to accept that his paper is no longer the official publication organ. Distribution will be handled by Zuvo, the delivery organization of Tamedia and NZZ, which also delivers the other Sunday newspapers.
 
The main topic of the first Sunday edition is the transport policy of the city of Winterthur. With a commentary on the front page, opinions from experts and a further background article, the main topic extends over a total of four tabloid pages. Columnists are also given plenty of space: no fewer than eight columns or column-like texts can be found in the paper. One column is dedicated to religious topics. A female pastor, a Muslim cleric, a priest and a rabbi alternate as authors.
 
Readers will not find any Saturday news reports in the 'Stadtblatt'. According to publisher Guido Blumer, the newspaper wants to concentrate on background information and opinions. The 'Stadtblatt' will continue to do without color pictures - except for advertisements. - except for advertisements - on color pictures. In a column in the newspaper, publicist Karl Lüönd describes the change of distribution concept as a daring undertaking. However, the "Stadtblatt" sponsors had no alternative to the path they had now chosen in order to be able to exist in the long term.