Euro 08: Newspapers from the host cities join in the celebrations
In Basel, Bern, Geneva, and Zurich, soccer fans will have plenty to read during the European Soccer Championship: Newspapers in the host cities are planning special editions and supplements.
Football fans in Basel, Bern, Geneva and Zurich will have something to read during the European Football Championship: The newspapers in the host cities are planning special editions and supplements. According to Marcel Brühlhart, project manager for Euro 2008 in Berne, the city of Berne is cooperating with Espace Media Groupe. According to Beni Hofer, Head of Technical Customer Service at Espace Media Groupe, four supplements in the Bund, Berner Zeitung and other Espace titles will get people in the mood for the event.
According to Euro 2008 project manager Daniel Rupf, Zurich is currently negotiating with various publishers. It is still too early to provide any information. According to the editorial team, the Tages-Anzeiger will be publishing a special supplement at the beginning of June. The Neue Zürcher Zeitung will also be publishing a Euro 2008 magazine at the beginning of June. Blick and Sonntagsblick are each planning three special supplements.
In Geneva, cooperation with the local press is particularly close. There will be an actual Euro newspaper produced by the Tribune de Genève on behalf of the Canton of Geneva. The "Tribune de l'Uefa Euro 2008" will be distributed free of charge in the fan zones every day from June 7 to 29, including Sundays. It will contain some of the Euro coverage from the main newspaper, as Fabrice Schoch, Head of Marketing at the Geneva daily, told SDA on Friday.
The Basler Zeitung will be devoting the first bundle to the tournament during the tournament. According to the project manager for Euro 2008, Jürg Lehmann, it will also exchange articles with the Austrian daily Standard.
The commuter papers will not be left out either. According to the editorial team, 20 Minuten will also be published on three Saturdays in Basel, Bern and Zurich during the European Football Championships. And according to Ringier's Head of Marketing Oliver Bernheim, the free newspaper Heute will provide information about the evening's matches on match days with special pages.
According to Euro 2008 project manager Daniel Rupf, Zurich is currently negotiating with various publishers. It is still too early to provide any information. According to the editorial team, the Tages-Anzeiger will be publishing a special supplement at the beginning of June. The Neue Zürcher Zeitung will also be publishing a Euro 2008 magazine at the beginning of June. Blick and Sonntagsblick are each planning three special supplements.
In Geneva, cooperation with the local press is particularly close. There will be an actual Euro newspaper produced by the Tribune de Genève on behalf of the Canton of Geneva. The "Tribune de l'Uefa Euro 2008" will be distributed free of charge in the fan zones every day from June 7 to 29, including Sundays. It will contain some of the Euro coverage from the main newspaper, as Fabrice Schoch, Head of Marketing at the Geneva daily, told SDA on Friday.
The Basler Zeitung will be devoting the first bundle to the tournament during the tournament. According to the project manager for Euro 2008, Jürg Lehmann, it will also exchange articles with the Austrian daily Standard.
The commuter papers will not be left out either. According to the editorial team, 20 Minuten will also be published on three Saturdays in Basel, Bern and Zurich during the European Football Championships. And according to Ringier's Head of Marketing Oliver Bernheim, the free newspaper Heute will provide information about the evening's matches on match days with special pages.
