Publigroupe takes over personal publisher Denon
Publigroupe plans to expand its custom publishing business and is acquiring the Rapperswil-based Denon Group, which focuses on journalism, film, and the web and also includes Persönlich Verlags AG. This company publishes the Persönlich media. Publigroupe is acquiring the Denon Group from its previous owners, Oliver Prange and Bruno Hug, and integrating it into its custom publishing division.
Publigroupe wants to expand its custom publishing business and is taking over the Rapperswil-based Denon Group, which includes Persönlich Verlags AG in addition to its corporate publishing activities. The latter publishes the Persönlich media. Publigroupe is taking over the Denon Group from its previous owners Oliver Prange and Bruno Hug and integrating it into its Custom Publishing division. Prange will continue to be responsible for the Denon Group and will now also be responsible for the development and implementation of Publigroupe's custom publishing strategy in Central Europe. The cultural magazine Du, on the other hand, will remain in the ownership of Prange as publisher. The custom publishing division, which operates through Emphasis Ltd. with headquarters in Hong Kong and branches in Singapore, Shanghai, Beijing and Taipei, and is managed by Monica Woo, produces and markets corporate publications and other advertising media for specific customer groups. The Denon Group is to form the bridgehead for the planned expansion of PubliGroupe's custom publishing network in Europe.
The Denon Group focuses on publishing, film and the web, employs 35 people and generates annual sales of around CHF 10 million. "The acquisition of the Denon Group is a breakthrough for our dynamically growing custom publishing division," comments Hans-Peter Rohner, CEO of Publigroupe. "The acquisition enables us to expand the division into Europe, where we see promising development opportunities in a rapidly growing custom publishing business."
Denon's custom publishing activities comprise three divisions: Denon Publizistik AG produces customer and employee magazines as well as books for well-known national and international companies. Denon Film AG produces advertising and corporate films and operates its own advertising windows on various television stations. Denon Interactive AG specializes in websites. Persönlich Verlags AG is also part of the Denon Group. It publishes the media of the same name for the marketing and communications industry and operates Persoenlich.com. Matthias Ackeret will continue to manage the Persönlich media in the current style as editor-in-chief.
The Denon Group focuses on publishing, film and the web, employs 35 people and generates annual sales of around CHF 10 million. "The acquisition of the Denon Group is a breakthrough for our dynamically growing custom publishing division," comments Hans-Peter Rohner, CEO of Publigroupe. "The acquisition enables us to expand the division into Europe, where we see promising development opportunities in a rapidly growing custom publishing business."
Denon's custom publishing activities comprise three divisions: Denon Publizistik AG produces customer and employee magazines as well as books for well-known national and international companies. Denon Film AG produces advertising and corporate films and operates its own advertising windows on various television stations. Denon Interactive AG specializes in websites. Persönlich Verlags AG is also part of the Denon Group. It publishes the media of the same name for the marketing and communications industry and operates Persoenlich.com. Matthias Ackeret will continue to manage the Persönlich media in the current style as editor-in-chief.
