Walker lands Amnesty spot in Canada and on the Shots reel
The «Channel Hop» TV commercial for Amnesty International was added to the Shots reel by the British Emap Media Group. It will also be used in Canada.
The TV commercial "Channel Hop" for Amnesty International has been included on the Shots roll by the British Emap Media Group. The London-based editorial team selects the 30 so-called "Creative Showcase contenders" among the best commercials of the last six months. After the Fleurop spots last year, Walker has once again made the leap into the international standard work, as the agency announced. There is also good news for the advertising agency from the other side of the Atlantic. The TV commercial is now also being used in Canada. According to Jenn Farr from Amnesty International Canada, the film will be used in English and French. The commercial uses internationally known TV formats to draw attention to the daily violations of human rights.
