Darko Dunjic joins: Swiss Radioworld expands management team
Darko Dunjic joins the management team of Swiss Radioworld. In his role as Sales Director, he will drive forward the digital advertising business in addition to the traditional one.
In addition to the classic radio business, digital audio is becoming increasingly important for Swiss Radioworld. In particular, new platforms such as audio networks, podcasts or streaming services have greatly increased the spectrum of advertising opportunities in the audio sector and perfectly complement the classic radio business.
In order to keep up with the trend of digitization in addition to its existing business, Swiss Radioworld has repositioned itself and expanded its management team. In addition to Ralf Brachat, who has led the Goldbach subsidiary as Managing Director for eight years, and his deputy and Director Operations, Hans Lackner, Darko Dunjic has been part of the management team since June 2022. As Sales Director and long-time employee of Swiss Radioworld, he brings more than the necessary expertise to further develop the audio market and offer customers an attractive range of services.
The new option of buying audio networks or even Spotify programmatically expands the spectrum of customers and makes audio even more attractive in the media mix.
Ralf Brachat is very pleased about the expansion of the management: "Darko Dunjic, with his experience and passion for audio, is the optimal complement to Hans Lackner and me. Together with the entire Swiss Radioworld team, we will continuously develop new possibilities for our customers, and thus support them in achieving their goals."
