Nathalie De Geyter becomes Creative Director of Annabelle

In her newly created role as Creative Director, 34-year-old stylist, graphic designer, and journalist Nathalie De Geyter will now oversee the visual identity of the lifestyle division of the Annabelle.

Nathalie De Geyter joined the company back in 2015 as a fashion assistant. Annabelle and took over as Head of Fashion in 2019. As Creative Director, the Basel native will now oversee the visual implementation of all lifestyle topics in the magazine in close collaboration with the Editor-in-Chief and the Art Department. She will continue to lead the fashion team and oversee lifestyle planning across departments - from fashion to beauty and gourmet to travel and design. This newly created position will allow annabelle to further sharpen its distinctive visual language and align the visual execution of stories across departments. Nathalie De Geyter will continue to serve the fashion department of the Annabelle preside over fashion shoots and collaborate with a network of freelance creative professionals.

Nathalie De Geyter studied art and visual communication in Basel, worked for the German online retailer mytheresa.com as a fashion editor and in New York as a freelance stylist. As a member of the Swiss Fashion Association, she is committed to promoting Swiss fashion design. At the Annabelle she was jointly responsible for the successful relaunch last year.

The unetrnehmen Medienart has the women's magazine Annabelle acquired by TX-Group AG in October 2019.

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