New lifestyle magazine Ecolife is launched

 
It should sound green and trendy: Ecolife, a new Swiss magazine that aims to combine sustainability and modern lifestyle, will be published on July 6, 2008. The magazine, published quarterly by Profile Publishing with a circulation of 160,000 copies, will be enclosed with the NZZ am Sonntag (circulation 122,000). It is also available by subscription. The magazine aims to provide its readers with "information on developments and trends in the areas of the environment, economy and society", according to a press release. According to Karin Stich, Managing Director of Profile Publishing in Wetzikon, the target group comprises modern, middle-aged people with a good education and appropriate financial means. Paul Stierli, former editor-in-chief of the Sonntagszeitung and the Lake Zurich magazine Seesicht, will become editor-in-chief on a contract basis.
Each issue of the magazine is divided into three topics: environment, economy and society. Karin Engler at Profile Publishing is responsible for the design of Ecolife. The publishing house publishes the trade journals ICT in Finance, Contact Management Magazine and Business Intelligence Magazine.