MACH BASIC 2022-1: Winners and losers in the media universe

"20 Minuten" has been dethroned in German-speaking Switzerland. By "Schweiz am Wochenende." "Migusto" fared better during the pandemic. We spoke with the editors of the WOZ about the latest MACH Basic readership figures and asked the WEMF what the methodological adjustments to the study will entail.

Mark Baer - May 18, 2022

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MACH BASIC 2022-1: Winners and losers in the media universe

"20 Minuten" has been dethroned in German-speaking Switzerland. By "Schweiz am Wochenende." "Migusto" fared better during the pandemic. We spoke with the editors of the WOZ about the latest MACH Basic readership figures and asked the WEMF what the methodological adjustments to the study will entail.

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