Wirz Corporate receives the key to Kaba

In an agency pitch, Wirz Corporate prevailed over two competitors and is now responsible for Kaba’s 2007/2008 annual report. The goal is to raise the visibility of the company’s positioning.

 In an agency pitch, Wirz Corporate prevailed against two competitors and is now responsible for Kaba's 2007/2008 annual report. Since 2006, the listed Kaba Group has been pursuing a single-brand strategy with the aim of strengthening the perception and profile of its own brand. In this context, Kaba has already standardized the visual appearance of the corporate brand internationally. In terms of content, the brand communication is aimed at raising Kaba's profile as a globally active and technologically leading group of companies in the security industry, as the agency announced. The redesign of the annual report is intended to make the company's brand strategy and positioning even more visible and easier to understand. The new annual report will be published in mid-September 2008.

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