Dennis Hofmann new in the management of Jung von Matt Limmat
Strategist Dennis Hofmann brings his many years of experience to Jung von Matt Limmat. As a freelance strategy director, Hofmann most recently supported companies such as Telekom, Lufthansa, Mobiliar, and V-Zug in national and international marketing planning and strategy development.
Dennis Hofmann joined the management of Jung von Matt Limmat as Executive Strategy Director at the beginning of February 2022. Together with Stefan Naef, he is responsible for the marketing and communication strategies of the agency's clients.
Hofmann brings a wealth of expertise in media-neutral marketing strategies and comprehensive brand experiences from his many years as a strategist. Like few others, Hofmann stands for the interface between creativity and consulting and for the skillful use of psychographic targeting.
Hofmann started his career at Daimler and Springer & Jacoby. After working for Merck - where he was involved in the digitalization of the pharmaceutical company in Bangkok - and Philipp und Keuntje, Dennis Hofmann worked for several years as a Senior Strategist at Jung von Matt in Hamburg, developing comprehensive marketing strategies for clients such as Vodafone and Ricola. At the Serviceplan Consulting Group, Hofmann and his team worked internationally for BMW, Mini, Telekom and Metro, among others, and was jointly responsible for strategy. Most recently, Dennis Hofmann worked as an independent Strategy Director for a large number of agencies in the DACH region and clients at an international level.
"In Dennis, we are not only gaining an incredibly accomplished strategist with a wealth of international experience, but also a real team player who perfectly complements the Jung von Matt Limmat management team, the entire agency and the Jung von Matt ecosystem. Dennis stands for the perfect interplay between strategic solutions and creative products," says Roman Hirsbrunner, CEO of Jung von Matt.
