Balance sheet structurally and graphically redesigned
Starting May 23, *Bilanz* will feature a new layout and a new section structure. With its newly established business section, the magazine is expanding its coverage of the Swiss and international business landscape.
Bilanz will be published with a new layout and magazine structure from May 23. The magazine is expanding its reporting on the Swiss and international corporate landscape with a new corporate section. The Trends section, which is also new, bundles the topics of economic policy and the economy. The Invest section is being expanded and offers investors more service in all investment matters. The Luxury section contains information on all aspects of lifestyle and, according to a press release from Bilanz owner Axel Springer Schweiz, the refreshed layout is intended to be more modern and varied. It was created under the direction of the new art director Wernie Baumeler. Opening pages for each section are intended to make it easier to get into the larger articles, while more graphics present the information more clearly.
The business magazine Bilanz celebrated its 30th anniversary at the end of 2007. Today, the fortnightly magazine has a Wemf-certified circulation of 38,660 copies and a regular readership of 223,000. You will find more information on the new Bilanz and an interview with Editor-in-Chief Dirk Schütz in the next issue of Werbewoche No. 20/2008.
The business magazine Bilanz celebrated its 30th anniversary at the end of 2007. Today, the fortnightly magazine has a Wemf-certified circulation of 38,660 copies and a regular readership of 223,000. You will find more information on the new Bilanz and an interview with Editor-in-Chief Dirk Schütz in the next issue of Werbewoche No. 20/2008.
