Farner Branding refreshes the Oneconsult brand
Farner Branding is helping Oneconsult launch a new, modern website and revamp its entire brand identity.
The Oneconsult group of companies has been a product and vendor independent Swiss Cybersecurity Services Partner since 2003 with offices in Thalwil, Bern and Munich. They have been consulting in various areas of cybersecurity since 2003.
Increasingly, Oneconsult felt the need for a more modern web presence. With this in mind, the company turned to Farner Branding. Based on a positioning workshop in which values and tonality were redefined, the agency revised the entire brand presence. The logo, color scheme, typography, pictograms, infographics and imagery were designed and implemented.
Just in time for the CEO change at the beginning of the year, the redesign was launched with the new website as the key application.
Farner Branding also documented the refreshed brand elements and key applications in a digital brand manual with an integrated image database. In line with these new guidelines, the social media presence was also modernized.
In addition to freshing up the brand presence, Farner assists with social media content design, editorial planning and PR/media relations.
Responsible at Oneconsult: Christoph Baumgartner (Chairman), Tobias Ellenberger (CEO), Manuela Nigsch (Marketing Manager). Responsible at Farner Branding: Markus Gut (Overall Responsibility), Fabian Bertschinger (Creative Director), Martin Fawer (Consulting Director), Roy Müller (Consultant Digital), Noah Açil (Designer), Jan Jenny (Brand Consultant). Responsible at Detail AG (programming of the website): Martin Oberholzer (project management), Wing Lung Choong (programming). Photographer: Nathan Beck.
