Award for advertising images

 
Competition The Selection vfg has honored Swiss photography for the tenth time.  
Photographer Christian Lutz has won the Ewz.Selection Award 2007 for the best photographic work in Switzerland for his work entitled "Protocol". Lutz accompanied the Swiss diplomatic corps for three years, photographing diplomats and Swiss officials in the course of their work. The juror Herlinde Koelbl justified the jury's unanimous choice by stating that Lutz had succeeded in capturing the gestures, situations and moments up close, surprisingly and precisely. The work enjoys great voyeuristic value.2,752 images judged The coveted photo prize was awarded for the tenth time this year. Prizes were also awarded in the Advertising, Editorial Photography, Fine Arts and Free categories. Betty Fleck from Zurich won in the Advertising category with her work "Roter Faden". Her eight submitted images are part of a series of productions that she photographed for the Zurich University of the Arts (ZHdK).
The occasion was the merger of the two universities of music and theater (HMT) and design and art (HGKZ) and the associated joint appearance, the Festival of the Arts. The starting point for the commission was a red string and the idea of connecting two objects from different areas.
The two photographers Ferit Kuyas from Wädenswil and Lena Amuat from Zurich were nominated in the advertising photography category, but did not receive an award. Kuyas photographed for the advertising campaign for the Migros Culture Percentage Jubilee Award 2007, while Lena Amuat staged individual pieces of Vitra furniture in a private setting.
The international jury consisted of Veronique Damagnez from the magazine Photo à Mixte, Nicolas Faure, lecturer at the Ecole cantonale d'art de Lausanne, Margot Klingsporn from the Focus agency, the photographer Herlinde Koelbl, Donald Schneider, Creative Director Donald Schneider Studio, and Urs Stahel, curator of the Fotomuseum Winterthur. The jury assessed 441 photographic works and a total of 2,752 images at the beginning of February. The exhibition "ewz.selection - Swiss Photography" is open daily from 12 noon to 8 p.m. until June 8, 2008 at the EWZ Selnau substation in Zurich. The exhibition catalog Swiss Photo Selection 10 was designed this year by Alberto Vieceli & Tanja Prill.
Christian Lüscher