Epica Awards 2021: Gold for TBWA and CRK
On Thursday evening, the winning works of this year's Epica Awards were announced. Four awards, including one gold, go to TBWA\Zurich. CRK also wins gold, and there is one bronze for Wirz.
On Thursday evening, the virtual awards show of the 35th Epica Awards went live from a studio in Paris. TBWA\Zurich and Wirz entered with five and two shortlist entries respectively.
Now both agencies can rejoice. TBWA\Zurich receives a gold award in the Creative Use of Data category as well as three bronze awards for its clients Porsche, SBB and Terre des Femmes. Wirz can be happy about the bronze in the category Transport & Tourism for the viral hit "No Drama".
CRK also won gold in the animation category for "The Moving Life of Rosemarie," submitted by Roof Studio.
The Epica Award is the only competition in the creative industry that is judged exclusively by trade journalists. Anna Kohler from m&k advertisingweek.ch also sat on the jury this year and, together with industry colleagues, decided on this year's winning entries.
| Award | Category | Agency/Customer | Campaign |
|---|---|---|---|
| Gold | Creative Use of Data | TBWA\Zurich / Porsche | Porsche Taycan - Tesla Targeting |
| Gold | Animation | CRK / Curaviva, Spitex, OdASanté | "The eventful life of Rosemarie". |
| Bronze | Automotive | TBWA\Zurich / Porsche | Porsche Taycan - Tesla Targeting |
| Bronze | Promotions & Incentives | TBWA\Zurich / SBB | Smile Soap |
| Bronze | Animation | TBWA\Zurich / Terre des Femmes | Born Equal - The X Chromosome |
| Bronze | Transport & Tourism | Wirz BBDO / Switzerland Tourism | No Drama |
The livestream of Thursday night's awards show is available on YouTube.
