Cannes: Good prospects for many Outdoor Lions

Outdoor advertising developed in Switzerland, in particular, was very well received by the jury at the advertising festival in southern France. The jury agreed on numerous nominations.

 The outdoor advertising developed in Switzerland was particularly well received by the jury at the advertising festival in the south of France. The following nominations were agreed:- eight different motifs from the Leica campaign by AY&R
- three posters from the Publicis campaign for Axe
- five subjects of the Novartis advertisement by Saatchi & Saatchi Simko
- the Golf Variant campaign by Krieg Schlupp Bürge & Jacoby
- two smart motifs, developed by Jung von Matt
- the "Putin" motif by AY&R for the Sunday newspaper
- the "Hay Bayle" poster for Jobwinner by Wirz
- the motifs "Zap Me" and "Skip Me" by Bircher Rabl for Gewista
- the motifs "Vladimir" and "Mahmoud" of the Reporters Sans Frontières campaign by McCann Erickson
- the "Heart" campaign by Walker for Fleurop
- the theming of the Mercedes-Benz blindspot assistant by Jung von Matt
- in the "Special Build" category: The "Giant Bowl" work by Ruf Lanz for the Hiltl restaurant cooking school.
- Euro RSCG's "Pin Art" campaign for Riposa mattresses

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