Patrick Knecht replaces Jean-Claude Bruhin at Publicitas Cinecom

In addition to the change in the position of Head of Radio, Publicitas announced another key personnel change on Friday: Patrick Knecht, 39, will now take over as head of the National Cinema division.

In addition to the change in the post of Head of Radio, Publicitas announced another personnel change in an important position on Friday: 39-year-old Patrick Knecht will now take over as Head of Cinema National. Knecht succeeds Jean-Claude Bruhin, whose departure from Publicitas Cinecom was announced at the beginning of July. Patrick Knecht has been selling media advertising space to local, regional and national clients since 1995. First as Head of Advertising TR7/TV-Star at Jean Frey and since 2007 as Head of Advertising TV Magazines at Axel Springer Switzerland. Knecht will take up his position on August 18 and will then report directly to Tim Dührkoop, Head of the Electronic & Interactive department at the new Publicitas. In his new role, he will be responsible for the sale of advertising in almost 500 Swiss cinemas to national advertising clients and their agencies.
There was no word yet on Jean-Claude Bruhin's professional future. In the press release, CEO Thomas Bargetzi thanked him for his many years of service to Cinecom. Bruhin had worked for the cinema marketer in various capacities for 17 years.
Picture: Jean-Claude Bruhin

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