Farner makes pixels shine for the St.Galler Rheintal association
With an image film, social media campaign and a revamped website, Farner is positioning the St.Gallen Rhine Valley with a twinkle in its eye.
The St. Gallen Rhine Valley is positioning itself as an efficient business location and attractive residential region. With the new image film, the St.Galler Rheintal association aims to arouse interest in the region in an independent and humorous way. The Rheintal comedian Nico Arn guides the viewer through the film with his rhymes, musically supported by rhythm artist Enrico Lenzin, who is also from the region.
Farner St.Gallen produced the two-minute film and the accompanying social media clips in close collaboration with Seed, director Ari Zehnder and the St.Galler Rheintal association.
Also completely new is the website of Rheintal.com. The "Hub for all those interested in the Rhine Valley", designed with great attention to detail and written by Christoph Hess, was realized by Kliqs.
The film and website were launched with a social media campaign, a content bridge and two promotions on Watson.
Responsible at the St. Gallen Rhine Valley Association: Sabina Saggioro, Corinna Rohner. Responsible at Farner St.Gallen: Petra Moser (consulting), Jan Walser (creative direction, web design), Christoph Hess (text web), Nico Arn (text film). Responsible at Seed Audio-Visual Communication AG: Ari Zehnder (writer, director, editor), Rafael Kistler (cinematographer), Enrico Lenzin (music), Claudio Garovi (production manager), Felix Courvoisier (producer). Responsible at Kliqs: Philipp Sutter.
