Luzerner Woche merges with Anzeiger Luzern

The publishing house Anzeiger Luzern is planning to operate under a single brand. To this end, the two titles Luzerner Woche and Anzeiger Luzern will be merged and published under the name Anzeiger Luzern on Wednesdays and Fridays from the beginning of next year.

The publishing house Anzeiger Luzern is planning to operate under a single brand. To this end, the two titles Luzerner Woche and Anzeiger Luzern will be merged and published under the name Anzeiger Luzern on Wednesdays and Fridays from the beginning of next year.
The editorial content of the free Central Swiss newspaper Luzerner Woche will be retained and expanded in the Wednesday edition of the new Anzeiger. The Friday edition is to become an advertising paper with concise content for the Lucerne city area, according to a press release from the publishing house.
Editorial content will be shifted to the Wednesday edition, while ads of any size can be placed on Fridays. According to the press release, the company wants to focus on smaller businesses, retailers and private individuals.
At the same time, the internet portal Goodday.ch will be switched to Anzeiger-luzern.ch.

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