Interpunkt visualizes Glas Trösch mission statement in short film
The international glass specialist Glas Trösch has revised its basic principles and developed a new mission statement. Based on this, the agency Interpunkt from Suhr has developed a film concept and produced the mission statement as a video.
Glas Trösch's new mission statement should be one thing above all: quickly anchored in the minds of all employees and a practical tool to inspire potential candidates for the company. Interpunkt has developed a film concept that should enable a quick understanding of these central values.
Video production from A to Z
For Glas Trösch, it is clear that its success story is largely based on its good employees. The Interpunkt film concept therefore combined the two supporting elements of the glass specialist: people and glass. Based on the storyboard, the film set required a great deal of creativity. With only three glass plates and a few props, different sceneries were created.
The difficult conditions due to the corona pandemic required additional skill in organizing the actors. Nevertheless, the agency managed to realize the complete production in only six weeks. The entire production, from conception to filming and editing, was handled by Interpunkt.
The new Glas Trösch mission statement is presented as an entertaining video and an off-voice additionally underpins the central factors on the audio track.
Responsible at Glas Trösch Holding: Andreas Scheib. Responsible at Interpoint..: Fabian Koch (concept, film production, editing), Daniela Andres (concept, texts), Christoph Zimmermann (concept, film production).
