Walter Hollenstein designs poster and comic for World Bread Day
Walter Hollenstein designed the official poster for the seventh International World Bread Day. The artist simply replaced the globe with a nutritious slice of bread and made the process of creating the poster the subject of the accompanying comic.
Winterthur-born cartoonist and graphic artist Walter Hollenstein has designed the official poster for the seventh International World Day of Bread, which takes place this year on October 16, 2008. Hollenstein was inspired by the shape of the loaf of bread - He unceremoniously replaced the globe with a nutritious piece of bread. This is intended to point to the central importance of bread in world nutrition.
The artist also made the process of creating the poster the content of the accompanying comic strip, which illustrates the creative development of the advertising subject. " to the comic
The project was commissioned by the International Union of Bakers and Bakers-Confectioners (UIB) and managed by the Schlierem-based communications agency Karl F. Schneider AG.
The artist also made the process of creating the poster the content of the accompanying comic strip, which illustrates the creative development of the advertising subject. " to the comic
The project was commissioned by the International Union of Bakers and Bakers-Confectioners (UIB) and managed by the Schlierem-based communications agency Karl F. Schneider AG.
