Rock Nation radio station gets off to a roaring start
The new cable radio station Rock Nation went on air at 8pm on Thursday evening. The latest project from Music First Network boss Guiseppe Scaglione celebrated its launch with 800 party guests in Zurich's Palavrion bar. The station is the third regional language radio station launched by Music First after Radio 105 and Radio Monte Carlo Swiss.
The new cable radio station Rock Nation went on air at 8pm on Thursday evening. The latest project from Music First Network boss Guiseppe Scaglione celebrated its launch with 800 party guests in Zurich's Palavrion bar. The station is the third regional language radio station launched by Music First after Radio 105 and Radio Monte Carlo Swiss.
According to the concept, the station plans to play rock music that is ignored by other radio stations. The program will range from the Beatles to the Rolling Stones, The Clash, Van Halen, David Bowie, Pink Floyd, The Who, AC/DC and Deep Purple to the Kaiser Chiefs, Fratellis, We Are Scientists and Editors. In short: "Everything that has written or will write rock and music history in the future", writes the broadcaster. There will also be space for Swiss bands, with the target audience being music and rock fans aged between 15 and 50.
In addition to radio broadcasting via the cable network, satellite and the internet, the station's website shows video clips from a wide range of rock stars. As with 105TV, Scaglione's company has collaborated with Zurich-based web agency Divio and streaming partner Nine.
According to the concept, the station plans to play rock music that is ignored by other radio stations. The program will range from the Beatles to the Rolling Stones, The Clash, Van Halen, David Bowie, Pink Floyd, The Who, AC/DC and Deep Purple to the Kaiser Chiefs, Fratellis, We Are Scientists and Editors. In short: "Everything that has written or will write rock and music history in the future", writes the broadcaster. There will also be space for Swiss bands, with the target audience being music and rock fans aged between 15 and 50.
In addition to radio broadcasting via the cable network, satellite and the internet, the station's website shows video clips from a wide range of rock stars. As with 105TV, Scaglione's company has collaborated with Zurich-based web agency Divio and streaming partner Nine.
