Paroli and Metzgerlehner win budget from Aduno
The PR agency Paroli and the advertising agency Metzgerlehner have been commissioned to revamp the overall brand identity of Aduno, an acquisition firm that is part of the Aduno Group.
The PR agency Paroli and the advertisers from Metzgerlehner have been commissioned to give the acquirer Aduno, which belongs to the Aduno Group, a new overall image. The main aim is to communicate the advantages of the Aduno payment terminal, such as reliability, speed and security, using puns such as "Adunoeasy" or "Adunoschneller", according to a press release.
The activities encompass all of Aduno's communication measures. These include a nationwide advertising campaign, posters, image brochures, trade fair appearances, e-banners and car lettering. A new website is also being planned.
Responsible at Aduno SA, Bedano: Gerhard Fehr (Head of Marketing), Marianne Burgener (Senior Communication Manager). Responsible at Agentur Paroli, Zurich: Oliver Suter (overall responsibility), Lukas Tschopp (consultant), Annika Marina Mentel (junior consultant). Responsible at Metzgerlehner worldwide partners, Erlenbach/ZH: Felix Dammann (Creative Direction), Marco Lehner (Strategy/Text), Joceline Strebel (Graphics), Thomas Hinderling, Karin Schweizer (Consulting), Mario Müller (Production), Patrick Hofmann (Photography), Hans H. Hilker (Image Retouching), Blue Horizon AG (Image Editing/Litho).
The activities encompass all of Aduno's communication measures. These include a nationwide advertising campaign, posters, image brochures, trade fair appearances, e-banners and car lettering. A new website is also being planned.
Responsible at Aduno SA, Bedano: Gerhard Fehr (Head of Marketing), Marianne Burgener (Senior Communication Manager). Responsible at Agentur Paroli, Zurich: Oliver Suter (overall responsibility), Lukas Tschopp (consultant), Annika Marina Mentel (junior consultant). Responsible at Metzgerlehner worldwide partners, Erlenbach/ZH: Felix Dammann (Creative Direction), Marco Lehner (Strategy/Text), Joceline Strebel (Graphics), Thomas Hinderling, Karin Schweizer (Consulting), Mario Müller (Production), Patrick Hofmann (Photography), Hans H. Hilker (Image Retouching), Blue Horizon AG (Image Editing/Litho).
