SF: Formula 1 broadcasts big in the race
Last season, Swiss television broadcast all 18 Formula 1 Grand Prix races live, attracting an average of 282,000 viewers. The final Formula 1 Grand Prix in Brazil drew particularly high viewer interest.
Swiss television broadcast all 18 Formula 1 Grand Prix live last season, attracting an average of 282,000 viewers. This corresponds to a market share of 39.6 percent. This represents an increase in average viewing figures compared to the previous year. In 2007, around 248,000 people watched the broadcasts, giving a market share of 37.3%. The last Formula 1 GP in Brazil attracted a particularly large audience. Up to 677,000 people watched the live broadcast of the race in São Paolo.
