Switzerland 5 broadcasts new program under a new name

As previously reported, the Swiss private broadcaster U1 TV will be renamed Schweiz 5 effective December 1, 2008. Peter Heeb will take on the new roles of program director and member of the board of directors.

As previously announced, the Swiss private channel U1 TV will be renamed Switzerland 5 as of December 1, 2008. A Swiss cross with the signature "Schweiz" and a "5" on the side is to become the station's new logo. Peter Heeb, spokesman for the station, also confirmed a report in the Mittelland Zeitung that he himself will be the new program director and member of the board of directors.
In addition to the existing programs, the TV station will focus on business, trend sports and culture. Program blocks of three to four hours are planned, which will be repeated throughout the day, Peter Heeb told SDA. In addition, programs on Swiss politics and regular news are also planned.

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