Favo and Equal Opportunities Office: Gift-giving with online advent calendar
The Basel-based advertising agency Favo is launching a campaign for the Office for Gender Equality and the Department of Youth, Family, and Prevention in Basel-Stadt. The campaign aims to raise awareness among the general public about the issue of «balancing work and family life.».
The Basel advertising agency Favo is launching a campaign for the Equal Opportunities Office and the Basel-Stadt Youth, Family and Prevention Department to raise public awareness of the issue of "reconciling work and family life". The focus is on an online Advent calendar, which can be found at www.beruf-familie.ch can be found. Each calendar box contains information, links and tips on how to successfully manage the balancing act between work and family life. A daily cartoon is intended to lighten up the serious topic, writes the agency in a press release on Tuesday. In addition, a competition with prizes for the whole family should increase the attractiveness of the online platform.
Posters in Basel streetcars, postcard distributors in daycare centers, neighborhood meeting points, libraries and advice centers as well as free postcards in restaurants throughout the city draw attention to the calendar and the website.
Posters in Basel streetcars, postcard distributors in daycare centers, neighborhood meeting points, libraries and advice centers as well as free postcards in restaurants throughout the city draw attention to the calendar and the website.
