Sulzer, Sutter promotes Palazzo Colombino for American Express

The Sulzer, Sutter agency has launched a campaign for the Palazzo Colombino gourmet theater on behalf of American Express. The theater is making its eighth guest appearance in Basel and Zurich this winter with a new program. This year, guests will be offered a four-course menu by top chefs Peter Moser (Basel) and André Jaeger (Zurich) and a variety act. The subject of the campaign designed by Sulzer, Sutter is a rope-dancing fork against the light of a full moon. It is intended to express art, gourmet enjoyment and a romantic evening experience merged into one image, the agency said in a press release.
As a partner of the show, American Express offers its customers the opportunity to order tickets at special conditions via a hotline.
American Express is publicizing its participation and the service with advertisements and banners, as well as with personal mailings and an appearance at the event itself. The campaign is proving successful and the order hotlines at American Express, especially in the premium customer segment, are running hot, the agency continues.

Responsible at Swisscard AECS AG: Bianca Bejjani (Premium Customer Relationship Manager), Beat Stadelmann (Production Management). Responsible at Sulzer, Sutter: Michael Kathe (Creative Direction), Florian Bachofen (Art Direction), Christoph Hess, Katja Wölfel (Text), Lars Müller, Bärni Gilgen (Consulting). Photography: Stephan End. DTP/Prepress: CAT Prepress Factory. Litho: Printcom AG