Aarau: New logo sought for the location - to be decided by popular vote

Aarau is holding a competition to find a new logo for the city and region of Aarau. Agencies, schools and private individuals are invited to take part. The winner will be chosen by popular vote.

The Aarau Standortmarketing association is looking for a new logo. However, this is not to be designed in secret, but ideas and suggestions for the new logo are being sought through a public competition, as detailed in a press release. In addition to fame and honor (in Westaargau), the winner will receive a prize of 4,000 Swiss francs.
Agencies, schools and private individuals are invited to give free rein to their creativity and submit their proposals. After a pre-selection by the jury, the best three ideas will be chosen by popular vote.
The Aarau Location Marketing Association was founded at the end of April 2008 to professionally market Aarau as a business location. This new beginning is now to be implemented visually with a fresh and unmistakable appearance. The association is looking for a new logo that represents Aarau as a location in a memorable and authentic way. Interested parties can register for the competition at: [email protected] and order the competition documentation.

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