Own technology company for newsroom communication
In today's world, content and technology can no longer be separated. In order to do even better justice to this circumstance, LSA member Newsroom Communication has founded a subsidiary as of the beginning of 2021. In the future, various communication and software solutions will be developed under the Newsroom.tech brand.
The development of proprietary technologies and client solutions has been part of the DNA of the agency, which specializes in digital communications, since its founding, according to a statement Thursday. With the Storyshaker Newsroom developed its own tool for the rapid creation of content hubs and the parallel playout of content on different channels four years ago. At the same time, numerous individual solutions in the area of web applications and websites were developed for customers over the course of time, thus building up a great deal of expertise in software and web development.
In order to be able to respond even faster and better to customer requirements in the future, the organizational course for the future was set under the guiding principle "content and technology from a single source" as of January 1, 2021, and Newsroom Technologies AG was founded, which will operate with immediate effect under the brand name of Newsroom.tech operates on the market as an independent company.
In addition to consulting and staff leasing of software developers, the company focuses on the development of digital individual solutions and web projects. Tomas Huber, an experienced business developer in the software sector and co-founder of various software companies, was brought on board as CEO and co-founder. Tomas Huber has been active in the market with various companies for many years and brings an existing customer network into the new structure. Tomas Huber is also a shareholder of Newsroom Communication.
"With Newsroom.tech, a unique company is forming that combines technology and communication. It is a great pleasure to be part of this project," Tomas Huber, CEO of Newsroom Technologies, is quoted as saying in the press release.
