SRF-GL: New functions for Laura Köppen and Stefano Semeria
As part of the digital transformation with the "SRF 2024" project, the Audience and Distribution departments are being rebuilt at SRF. Laura Köppen and Stefano Semeria are now definitely taking over the management of the departments.

The new operating model of "SRF 2024" will come into effect at SRF from April 1, 2021, as the company already wrote in a statement in August 2020. In this context, the two new departments Audience and Distribution will be established at SRF. After a proper application process, the Board of Directors of SRG had now appointed on Wednesday the interim heads Laura Köppen for Audience and Stefano Semeria for Distribution as department heads. They will take over these functions with immediate effect.
Laura Köppen new Head of Audience Department
Laura Köppen, 34, has been working at SRF since September 2015, initially as a project manager in TV research and later as Head of Strategic Projects and Research. Previously, she was a consultant to the program director at ZDF and editor for strategic planning/format development at ZDFneo. She holds a master's degree in intercultural communication and business.
Stefano Semeria new Head of Distribution Department
Bt SRF, 54-year-old Stefano Semeria has held various management positions since 2011: as Head of TV Programming, Head of Young Target Groups and, as of August 2018, Head of Youth, Family, Entertainment and Member of the Executive Board. Before joining SRF, Semeria was the owner of a consulting and development company for online video and the analysis of digital strategies of international media companies. He also held management positions in program planning and trend scouting at various German TV stations.
Programs and Digital departments soon to be dissolved
As SRF had also already announced, the current Programming and Digital departments will be dissolved at the end of March 2021. These areas of responsibility will be transferred to SRF's new organizational structure. Robert Ruckstuhl, interim head of the Programs department since summer 2019, will take over as head of Channels Radio in the Distribution department once the Programs department is dissolved. Still open is the future function of Gert von Manteuffel, the current Head of Department Digital, after the dissolution of the department. The interim head of the Entertainment department will remain with Reto Peritz.
