Migrolino launches online delivery service for the first time
Migros subsidiary Migrolino is launching its first online delivery service, «Hey Migrolino,» as reported by the Handelszeitung in its latest issue.
"Hey Migrolino has been online since January 29. The online service is lockdown-motivated. Our aim is to stay in contact with our customers," confirms Migrolino CEO Markus Laenzlinger to the Handelszeitung. Currently, the Wallisellen, Winterthur and Zurich areas are served; the ordered groceries should be with the customers in 60 minutes.
For Laenzlinger, the new offering is a trial: "For now, this is a test. Initially, a click & collect model was on the agenda, but with the lockdown it became clear: "We want to enrich our business model with this service in order to clarify the need for an online store.
