By the way Communications reinforces Management

The Bern-based agency By the way Communications is strengthening its management with Marc Wälti. He joined the management team at the beginning of the year. The PR consultant has spent the last seven years as head of communications at Swiss Ski, where he built up its communications department. Before that, he worked for a communications agency in Zurich as well as for Radio Extra Bern and Radio Freiburg.
A collaboration with Wälti had already begun in October, the agency said. On a mandate basis, Marc Wälti helped to set up the new online fan club of the Swiss Football Association SFV. In addition to the SFV, the Swiss Ice Hockey Association is also one of the agency's clients.