BCW with new management and structure for Switzerland
On Thursday, the communications firm Burson Cohn & Wolfe announced the appointment of a new management team and changes to its corporate structure in Switzerland. These changes are intended to give clients in Switzerland access to the full range of services offered by the agency, which has offices in both Zurich and Lausanne.
At the heart of the restructuring is the appointment of Greg Curchod as the new Business Manager for the Swiss market. He is responsible for BCW's core business in Switzerland as well as for BCW Sports.
Curchod already held a senior position at BCW in Lausanne. He will be supported by Léonie Kelly at the helm of BCW's Zurich office and Tanya Heimlich-Ng Yuen, head of the Lausanne branch. Greg Curchod reports to Scott Wilson, head of BCW's European and African business.
Léonie Kelly has recently joined the company. She joins from Saatchi & Saatchi, where she held a senior position. Tanya Heimlich-Ng Yuen has been with BCW Sports for more than twelve years.
Lars Haue-Pedersen remains Managing Director of BCW Sports, BCW's Lausanne-based global sports agency. He continues to serve on the Executive Board of BCW Switzerland.
