Caroline Schmutzer is the new Head of Enterprise Marketing at Huawei Switzerland
Huawei's Enterprise Business Group is on a growth trajectory in Switzerland. The marketing department is being expanded and will now be led by Caroline Schmutzer.
Caroline Schmutzer was previously responsible for marketing at AdNovum Informatik, where she was responsible for marketing, sales and proposal management as well as sales reporting, and has also worked for the market and opinion research institute Ifes and the Austrian Federal Ministry of the Interior.
Schmutzer studied psychology with a focus on business psychology, branding and consumer behavior research at the University of Vienna. She studied Digital Marketing Management and Corporate Management at the Zurich University of Applied Sciences ZHAW. She also completed a Junior Leadership Program at Weka Business Media.
In her position, Caroline Schmutzer reports to Roland von Arx, Vice President Enterprise Business Group Switzerland, and is supported by Anita Breudel.
