New Head of Sales Consulting Central, Central and North at APG|SGA
APG|SGA is strengthening its regional sales capabilities and consolidating its expertise in public transit advertising on a national level. Starting in February 2021, Michael Sutter will take over as head of Sales Consulting for the Central, Central, and Northern regions at APG|SGA. He succeeds Andreas Steltzlen, who has been leading the «Transport Advertising» unit since October 2020.
Michael Sutter has worked for Groupe Gassmann as Commercial Head of Radio & TV and a member of the Executive Board since 2010 and has been Managing Director of Radio, TV & Digital since 2018. In his previous activities, the federally certified marketing planner and sales manager has followed the rapid development of the advertising and media industry. He started his career at Publicitas and later moved to Espace Media (Tamedia), where he held various sales and management positions.
In his new role at the outdoor advertising company, he will have central responsibility for sales management in the Central, Central and North regions and will work closely with the regional managers Ostelio Schifano, Head of Sales Consulting North, and João Coelho, Head of Sales Consulting Central. Michael Sutter will report to Andy Bürki, Head of Advertising Market and member of the Executive Board.
Following Micheal Sutter's induction, Andreas Steltzlen will concentrate fully on managing "Transport Advertising", which he has headed since October 2020. This unit within the "Advertising Market" division at APG|SGA focuses on the marketing of advertising in public transport. Andreas Steltzlen is a federally certified sales manager and has worked in various areas at APG|SGA for over 20 years. After five years as a poster sales consultant in the Central Region, he was jointly responsible for the development of APG|SGA Traffic as Regional Manager Mittelland and was also Deputy General Manager from 2010. From June 2019, he was responsible for the Central sales region at APG|SGA.
